Wear Your PJs is a new campaign we’ve created to support our mission in making mental health an everyday conversation. We're using our brand and business to raise awareness and funds for mental health charities, but most of all we want our pjs (and yours) to be conversation starters and smash the stigma that talking about mental health and mental illness still has.
We launched the Crowdfunder campaign for Pjoys on World Mental Health Day 2018 and some brilliant friends, schools and businesses joined us in wearing PJs and raising money for Place2Be. We had so many great conversations about mental health whilst wearing our pjs out and about travelling from London to Bath and back to London that day and so we decided to try and get more people involved. Our 2019 event was a huge success with 100s of people wearing PJs and starting conversations about mental health. We hope you'll join us in 2020. Visit www.wearyourpjs.com for more information and sign up